ARTIFICIAL INTELLIGENCE (AI) IN PUBLIC HEALTH CARE POLICY AND COMMUNICATION IN PLATEAU STATE: CHALLENGES AND PROSPECTS

Abstract

Technological Advancement in Artificial Intelligence (AI) is redesigning healthcare communication worldwide, a key aspect of enhancing public health. This study analyzed current health communication policies to bring out areas where AI-driven approaches are yet to be addressed. In Plateau State, integrating AI into health communication policies brings both opportunities and hurdles. The study examined how AI can increase health communication initiatives in Plateau state, particularly through AI tools that enhance the spread of health messages, patient education, and public awareness campaigns. The study highlighted setbacks in implementing AI technologies, including limited infrastructure, inadequate data management, and a shortage of skilled professionals. The paper also presented the potential of Artificial Intelligence (AI) to transform health communication. It suggested policy guidelines to support its integration while reducing risks. Additionally, it recommended policy changes, training, and cooperation among stakeholders to leverage AI's power in health communication. In Nigeria, the outlook for AI in health communication is optimistic, assuming focused investments in technology, training, and regulatory reforms.