Western Kentucky University

A PGSA approach to interactive pricing optimization: converting consumer costs into marketing value

Purpose This study reconceptualizes interactive pricing as a reciprocal and value co-creation process that sets personalized optimal prices to drive purchases and profit margins. We introduce Predictive Global Sensitivity Analysis (PGSA) as a method for real-time interactive pric...

Hybrid Topologies on the Real Line II

Given a subset $A \subseteq \mathbb{R}$, the Hattori topology $H(A)$ is a hybrid of the Euclidean and lower-limit topologies, giving every point $a \in A$ a base of Euclidean neighborhoods $(a-\ve, a+\ve)$ and every point $b \not\in A$ a base of lower-limit neighborhoods $[b, b+\...