SRM Dental College

CONSUMER ATTITUDE FORMATION IN PRIVATE LABEL APPAREL BRANDS: ASSESSING THE MEDIATING EFFECT OF BRAND VALUE ON PURCHASE INTENTION

<ns5:p>Background Private label clothing brands have seen a rise in acceptance among Indian consumers, who typically prioritize value in their buying choices. It is crucial for retailers and marketers to comprehend how consumer attitudes affect purchase intentions and the signifi...

Enhanced removal of profenofos from water/wastewater via photocatalytic adsorption using biosynthesized TiO₂ nanoparticles: a comparative study with Fenton process

This study compared the efficacy of combined adsorption–photocatalytic process using biosynthesized TiO 2 nanoparticles with the Fenton process in removing profenofos. Characterization techniques such as BET, XRD, and SEM were employed to characterize the biosynthesized nanoparti...