National University of Modern Languages

STRATEGIC PRIORITIZATION OF GREEN SUPPLY CHAIN MANAGEMENT PRACTICES FOR SUSTAINABLE BUSINESS SUCCESS: EVIDENCE FROM PAKISTAN'S TEXTILE INDUSTRY

Green Supply Chain Management (GSCM) has received much attention as a way to improve the sustainability of the organisation and firm's performance. However, most of the previous studies have focused on the direct effects of GSCM practices on organizational performance and have li...

STRATEGIC PRIORITIZATION OF GREEN SUPPLY CHAIN MANAGEMENT PRACTICES FOR SUSTAINABLE BUSINESS SUCCESS: EVIDENCE FROM PAKISTAN'S TEXTILE INDUSTRY

Green Supply Chain Management (GSCM) has received much attention as a way to improve the sustainability of the organisation and firm's performance. However, most of the previous studies have focused on the direct effects of GSCM practices on organizational performance and have li...