National Institute of Technology Durgapur

The clout of positive electronic word-of-mouth in traversing feminist advertising and purchase intention in a new-fangled era

Purpose This study aims to examine how consumer perceptions of femvertising, or advertising that promotes gender equality and women’s empowerment, affect consumers’ intentions to make purchases. In addition, it examines how favourable opinions towards femvertising and consumers’...

Electroosmotic Flow Modulation and Dispersion of Uncharged Solutes through a Reservoir-Connected Soft Nanochannel

Abstract The present study investigates the modulation of the electroosmotic flow (EOF) and the transport and dispersion of uncharged solutes in a reservoir-connected soft nanochannel containing different electrolytes. The nanochannel walls are charged and coated with a fluid- an...

Microstructural evolution and mechanical behavior of EN AW-2014A (AlCu 4 SiMg)/SiC reinforced composites under friction stir welding

Friction stir welding (FSW) was used to join stir-cast EN AW-2014A aluminum matrix composites reinforced with 5, 10, and 15 wt.% SiC, under fixed process parameters (270 r/min, 78 mm/min, 2° tilt). This work provides the first systematic, zone-resolved analysis linking SiC weight...

Underrecognized routes of microplastic exposure in gestating women and neonates – A focused review on sources, risks, alternative interventions and control

During the critical phases of pregnancy, plastic exposure imposes risks to the health of the mother and the developing embryo. Recent reports revealing the occurrence of Microplastics (MPs) in different body fluids, including blood, urine, and sputum, have left the scientific com...

Decoding workplace ostracism in the Asian context: a hybrid review of literature and emerging research trends

Purpose The literature aims to strive to unearth current research developments, conceptual underpinnings and a future research agenda that enhances understanding of the phenomenon and its organizational implications by programming an assimilation of the existing literature on wor...

DEVELOPMENT OF A TRANSLATIONAL AI-DRIVEN INTEGRATIVE FRAMEWORK COMBINING INDIAN KNOWLEDGE SYSTEMS (AYURVEDA, ETHNOBOTANY, AND ETHNOPHARMACOLOGY) FOR PERSONALIZED MANAGEMENT OF AUTOIMMUNE DISEASES USING TRIPHALA AS A MULTI-TARGET THERAPEUTIC AGENT

Autoimmune diseases are chronic, multifactorial disorders driven by dysregulated immune responses and persistent inflammation, often requiring multi-target therapeutic strategies beyond conventional pharmacological approaches. For the individualized treatment of autoimmune, the r...

Pre-Schwarzian norm estimate for certain Ma-Minda class of functions

Abstract Let S * ( φ ) ${\mathcal{S}}^{\ast }(\varphi )$ be the class of all analytic functions f in the unit disk D = { z ∈ C : | z | < 1 } $\mathbb{D}=\left\{z\in \mathbb{C}\,:\,\vert z\vert < 1\right\}$ , normalized by f (0) = f ′(0) − 1 = 0, that satisfy the subordination rel...

Low-loss dielectric radome with RFID for intelligent scanning in sub-THz, future autonomous defense systems

The proposed antenna design incorporates a 0.3 mm thick Roger substrate, a 0.00125 mm thick patch, and a cylindrical hollow radome made of Preperm HF H1500 material. The radome encloses a 1 × 11 linear array with a radius of 5.40 mm without affecting its radiation characteristics...

When rough I-convergent sequences fail to be rough I-Cauchy

This study builds on the research by Collins et al. [Topology Appl. 154 (2007) 2312-2322], Aytar [Numer. Funct. Anal. Optim. {29} (3-4) (2008) 291-303] and Kostyrko et al. [Real Anal. Exchange {26} (2) (2000/2001) 669-686] to introduce the concepts of forward (resp. backward) rou...

Tracking the baryon number with nuclear collisions

Baryon quantum number is found to be conserved since baryogenesis in the early Universe. Conventionally, each fractionally charged valence quark is understood to carry one-third of a baryon number. An alternative hypothesis posits that baryon number is instead carried by a baryon...

The Zooplankton International Geospatial dataset: A global repository of spatiotemporal freshwater zooplankton community composition data from lakes and reservoirs to support ecological research

Abstract Zooplankton transfer substantial energy in aquatic food webs and are used as indicators of environmental change. Syntheses of zooplankton community dynamics globally require datasets that span a wide range of environmental gradients; however, these datasets are limited d...