Hanoi University of Culture

Vietnamese Cuisine in the Experience Economy and the Cultural Industry: From Culinary Heritage to Experiential Value and Creative Resource

Food has become a central component of contemporary tourism experience and an increasingly important resource for cultural and creative industries. This article examines Vietnamese cuisine at the intersection of the experience economy and the cultural-industry perspective, asking...

Vietnamese Cuisine in the Experience Economy and the Cultural Industry: From Culinary Heritage to Experiential Value and Creative Resource

Food has become a central component of contemporary tourism experience and an increasingly important resource for cultural and creative industries. This article examines Vietnamese cuisine at the intersection of the experience economy and the cultural-industry perspective, asking...