College of Tourism and Hotel Management

Decoding chatbot success in hospitality: affective and cognitive pathways driving consumer endorsement and usage of hotel apps

Purpose In the context of the luxury clientele in the hotel industry in Egypt, this research explores the key factors that influence the adoption of hotel applications facilitated by chatbots by consumers in practice. The article supports the notion that the technology acceptance...

Navigating turbulence: building resilient workforce with dynamic capabilities

Purpose Drawing on the dynamic capabilities perspective, the study aims to move beyond context-dominant explanations by focusing on microfoundational mechanisms through which employees interpret and respond to dynamic work environments. In doing so, it seeks to clarify whether or...