Berjaya University College of Hospitality

Exploring the Influence of Destination Sustainability, Credibility, and Trust on Rafting Behavioural Intentions: A River Tourism Perspective

This study aims to research the elements that impact tourists' inclination to undertake rafting tourism in Indonesia. Due to the scarcity of research on tourist behaviour in rafting tourism, this study conducted an online survey to collect data from a sample of 238 participants u...