Shubhajit Chowdhury

On the Observation of New Age Females in Bengali Proverbs: an Empirical Study

Abstract:Proverbs form an essential element of culture since they express the beliefs, values, and real-life experiences of the communities which produce and pass them on. In Bengali, probadmeans traditional sayings which show cultural norms, ideas of justice and injustice, andev...

On the Observation of New Age Females in Bengali Proverbs: an Empirical Study

Abstract:Proverbs form an essential element of culture since they express the beliefs, values, and real-life experiences of the communities which produce and pass them on. In Bengali, probadmeans traditional sayings which show cultural norms, ideas of justice and injustice, andev...

An Inquiry into Strategic Digital Media Advertisements of Indian Motorcycle Companies with special reference to the Royal Enfield Motorcycle

AbstractMotorcycles are discursively gendered mostly in Indian society, with their sound, height,weight, speed, and horsepower reinforcing traditional masculine attributes of power anddominance.Media representationsplay a crucial role in constructing and reinforcing dominantideol...

An Inquiry into Strategic Digital Media Advertisements of Indian Motorcycle Companies with special reference to the Royal Enfield Motorcycle

AbstractMotorcycles are discursively gendered mostly in Indian society, with their sound, height,weight, speed, and horsepower reinforcing traditional masculine attributes of power anddominance.Media representationsplay a crucial role in constructing and reinforcing dominantideol...