Seung Won Lee

Moral cognition and ethical perceptions in business: psychological insights from Gilgit-Baltistan’s cultural context

Abstract: This study examines the influence of ethical company practices, sustainability, and community involvement on consumer perceptions and the cultivation of trust. As demand for openness and accountability rises, consumers anticipate that firms will function in accordance w...

Ethical agency and worker precarity amid polycrisis: a protest narrative analysis

Abstract: This study explores the ethical dimensions of worker precarity and protest agency in the context of ongoing polycrisis conditions in Gilgit-Baltistan, Pakistan. Drawing upon publicly available protest videos from various occupational groups-such as healthcare, education...