Rassul Zhussupbekov

AIVI Index: A Public Methodology for Measuring Brand Representation in Generative AI Answers

The AIVI Index measures brand representation in the answers of generative AI systems — presence, visibility, citation, accuracy, and tone — under a fixed, published protocol. This document sets out the public methodology of the index in full: the five-factor construct, the query...

AIVI Index: A Public Methodology for Measuring Brand Representation in Generative AI Answers

The AIVI Index measures brand representation in the answers of generative AI systems — presence, visibility, citation, accuracy, and tone — under a fixed, published protocol. This document sets out the public methodology of the index in full: the five-factor construct, the query...