Michael D. Dzandu

Social media utilization in SMEs: a configurational analysis based on institutional theory and UTAUT

Purpose Despite extensive research on social media marketing, limited attention has been paid to how institutional pressures and technological factors jointly shape small and medium-sized enterprises’ (SME) social media marketing use, particularly in developing economies, where t...

Building crisis resilience in African organizations: The role of relational systems, team-member exchange, and mindfulness

This study examines how relational systems (flexibility, cohesion, and communication) and perceived crisis severity shape team-member exchange (TMX), and how TMX relates to employee resilience and performance during the COVID-19 crisis in Ghana. Drawing on social exchange theory,...