Meena Deshmukh

Customer Engagement Practices of Two-Wheeler Electric Vehicle Startups Through Digital Platforms: A Case Study Approach in The Context of Nagpur City

The fast growth in eco-friendly transport has brought about many two-wheeler electric vehicle (EV) companies in urban India, and Nagpur City is showing signs of turning into a hub for green transportation. This research studies the digital tools used by EV startups in Nagpur to e...

Customer Engagement Practices of Two-Wheeler Electric Vehicle Startups Through Digital Platforms: A Case Study Approach in The Context of Nagpur City

The fast growth in eco-friendly transport has brought about many two-wheeler electric vehicle (EV) companies in urban India, and Nagpur City is showing signs of turning into a hub for green transportation. This research studies the digital tools used by EV startups in Nagpur to e...