Ke Chen

Research on Innovative Strategies of AIGC Empowering Corporate New Media Communication——Taking the Official WeChat Account "High-speed Rail Sifang" as an Example

Against the backdrop that AIGC has comprehensively reshaped the logic of media production, new media operated by state-owned enterprises engaged in high-end equipment manufacturing have long been plagued by practical bottlenecks, including low efficiency of content production, di...