Catherine Prentice

Digital irresponsibility in the gig economy: insights from a mixed-methods study

Purpose Present study examines how corporate digital irresponsibility (CDI) contributes to self-regulatory failure among online food delivery workers. Self-regulatory failure is operationalised through two outcomes, namely burnout and risky driving behaviour. Drawing on psycholog...

Flattery from robots, praise from humans: building consumer trust and comfort

Purpose This study aims to investigate how the interaction between service agent type (robot vs human) and language style (flattery vs praise) influences customers’ psychological comfort, alongside the dual mediating roles of affective and cognitive trust and the moderating role...