Carlos Díaz‐Caro

Consumer‐Orientation Effects in Sustainable Beer Valuation

ABSTRACT This paper examines whether consumers' valuation of a product‐level sustainability claim differs according to their beer‐consumption orientation. Using a discrete choice experiment with 1046 Spanish beer consumers, we estimate conditional logit and panel mixed logit mode...

Do socioeconomic factors shape tax preferences in retirement savings? Spanish investor preferences for tax attributes in pension plans

Abstract Private pension plans have been structured as a retirement supplement and have received fiscal incentives in most developed countries. Investor preferences regarding different tax treatments within the Spanish pension system play a significant role in shaping long-term i...

Healthy lifestyles and sustainability premium: economic valuation of ESG attributes in beer production

Purpose This study aims to assess whether sustainability attributes in beer – packaging and ethical production – generate measurable monetary value for consumers, and examines how healthy lifestyle patterns (health orientation and sports participation) moderate willingness to pay...