A paper in the Journal of Ethnic and Migration Studies examines how privileged migrants in Nairobi responded to the term “mzungu,” and how Kenyan interlocutors understood and used it. “Mzungu” is described as a loaded label shaped by a colonial and neocolonial history.

The authors say that both cautious or negative reactions and more playful or semi-ironic uses are informative. The work also argues for more attention to migration categories in Global South host settings, to avoid a Western-centric focus in migration studies.